A pioneer in this game, Raye Boyce has capitalized on simply being her Raye-diant self, inside and out.
Better known as ItsMyRayeRaye, her followers rely on her for honest product reviews, affordable beauty solutions and colorful glam. She is not afraid to keep it real about makeup “buys” or “byes” nor her personal life, despite having millions of followers on each of her platforms.
She continuously inspires and always proclaims her love for her dedicated followers. “I’m plain old Raye. I’m just someone who puts a camera on and films videos. You can do the same thing.” But whether she realizes it or not, the milestones she has achieved have broken down barriers for other creatives to follow. Collaborations with companies like BH Cosmetics, has resulted in an ItsMyRayeRaye makeup brush set and two different palettes that were widely successful and very reasonably priced. Seven years since her first YouTube video and she remains an authority in this business.
That being said, we are excited to announce our collaboration for the upcoming DIY Makeup Party in Los Angeles! Raye will be the VIP host for the event and attendees will have a chance to join a fireside chat while she shares her tips to building a successful brand. Guests who purchase VIP tickets will have the opportunity to meet Raye and network with other DIY Pro Influencers in the VIP lounge. You won’t want to miss it! Come celebrate, learn and establish yourself as a beauty boss!
Written by: Beatriz Durant