Gwyneth Paltrow was not wearing a stitch of makeup in her before photo, and showed off a nighttime look in her transformation
Part of a new social media campaign from Max Factor to show the transformation of daytime to nighttime beauty looks, the beauty brand has tapped actress Gwyneth Paltrow and models Coco Rocha and RIanne ten Haken to post their “before and after” photographs on Instagram. Using the hashtag #GlamJan, the three show not only the power of makeup, but also manage to look great without a stitch of it on.
Coco Rocha goes from fresh faced to glamorous with her makeup transformation.
Source: Fashion Gone Rogue